COMMUNICATION RESEARCH

Re-assessing the Dynamics of News Use and Trust: A Multi-Outlet Perspective
Aharoni T, Baden C, Overbeck M and Tenenboim-Weinblatt K
Communication research has long explored the association between media trust and news consumption. However, the strength and direction of this relationship have remained elusive. This study suggests a new approach for investigating these complex relations, differentiating between usage and trust associated with different sources over time. Focusing on the 2022 French election and drawing on data from a four-wave panel survey (N = 1,294), we utilized Random Intercept Cross-Lagged Panel Model (RI-CLPM) analysis to uncover two key over time effects: a , wherein trust reinforces usage; and a , wherein usage influences trust. While a selection effect driven by news trust was observed in a right-wing political alternative channel, a media effect leading to news trust was linked with more traditional television channels. By identifying these effects and their associations with various types of outlets, this study advances the ongoing scholarly debate around the role of trust in news consumption.
When Visual Communication Backfires: Reactance to Three Aspects of Imagery
Bünzli F, Dillard JP, Li Y and Eppler MJ
Although many persuasive messages include imagery, relatively little is known about the potential for the visual components to induce reactance. This research examined the effects of three message variations-camera angle (low vs. eye-level), antithesis (vs. thesis) (i.e., the juxtaposition of contrasting images), and facial expression of emotion (anger vs. happiness)-on reactance and subsequent persuasion. Two experiments ( = 240 and  = 259) using pro-environmental appeals found that variation in each of the visual features was associated with increased perception of threat to freedom, reactance and decreased persuasion. Political conservatives felt more threatened by any message than liberals, but were not differentially sensitive to image variations. This research opens the door for a programmatic analysis of imagery and reactance.
To Pause With a Cliffhanger or a Temporary Closure? The Differential Impact of Serial Versus Episodic Narratives on Children's Physical Activity Behaviors
Lu AS, Green MC, Sousa CV, Hwang J, Lee IM, Thompson D and Baranowski T
Research has supported the effectiveness of narratives for promoting health behavior, but different narrative presentation formats (serial vs. episodic) have seldom been compared. Suspense theories suggest that serial narratives, which do not provide a full resolution at the end of an episode, may create higher motivation for continued engagement with a story. Forty-four 8 to 12-year-old children were randomly assigned to watch an animation series designed for an existing active video game in which the plot was delivered either continuously across multiple episodes (serial) or in multiple yet relatively independent self-contained episodes (episodic). Controlling for social desirability, children who watched the serial narrative had significantly more moderate to vigorous physical activity (MVPA) and step counts while the episodic group's gameplay duration decreased, especially during later visits. There was no difference in self-reported narrative immersion or physical activity intention. Serial narratives can result in more time spent in MVPA behaviors than episodic narratives.
A Longitudinal Dynamic Perspective on Quality in Journalism: Investigating the Long-Term Macro-Level Media Effect of Suicide Reporting on Suicide Rates Across a Century
Mestas M and Arendt F
Quality of journalism is not a stable phenomenon, yet there is limited longitudinal evidence. We provide a content analysis of news reporting over a whole century within a specific thematic context: suicide reporting. Quality is a key dimension in this context as low-quality reporting is associated with imitative suicides (Werther effect). We took a historical perspective: suicide rates increased in many countries during the 19th century, with suicide reporting hypothesized as a contributory factor. Conducting the first longitudinal study of journalism quality that examines an entire century, we manually coded  = 14,638 articles. Our analyses indicated a strong nonlinear increase in low-quality reporting. Importantly, a high quantity of low-quality reporting predicted annual increases in suicide rates, a finding which is consistent with the idea of a long-term macro-level media effect. Despite limitations in causal interpretations, the findings support recommendations for high-quality suicide reporting in current media guidelines.
Not all norm information is the same: Effects of normative content in the media on young people's perceptions of e-cigarette and tobacco use norms
Siegel L, Liu J, Gibson L and Hornik R
Norm information in media can predict individuals' norm perceptions and, ultimately, their behavior. Little research has examined how descriptive norm information manifests in media and impacts beliefs in the real world. Previously, using automated content analysis, we measured and examined longitudinal trends in two types of descriptive norm information, individual use depictions and population norms, pertaining to tobacco and e-cigarette use across six media sources from 2014-2017. Here, we assess how this norm information affected norm perceptions over time by pairing these data with a rolling cross-sectional survey of young people's beliefs and intentions related to these behaviors. We found that individual use depictions predicted some norm perceptions, although the direction of effects varied depending on the source, behavior, and type of perceptions considered. Population norm content did not affect perceptions. These findings highlight that real-world media norm information has real-world effects, and moderators of these effects should be studied.
Spillover Effects of COVID-19 News Coverage on Willingness to Participate in Medical Research in a Diverse Sample of US Older Adults
Bleakley A, Maloney EK, Young DG, Hennessy M, Crowley JP, Silk K and Langbaum JB
COVID-19 has dominated news coverage since the beginning of the pandemic. The extent to which exposure to media news sources perceptions of medical research and other health issues is not clear, especially among older adults, who are more susceptible to infection and experience more COVID-19-related morbidity and mortality. This study uses a two-wave national panel of U.S. adults ages 50 years and older (n=1,240) to examine the mechanism through which exposure to source-specific news outlets (e.g., national network broadcasts, CNN, Fox News, MSNBC) affected willingness to participate in medical research for COVID-19 as well as Alzheimer's disease (AD), which afflicts millions of older adults. We hypothesized that spillover from COVID-19 information exposure influenced potential research participation in AD research (as well as COVID-19 research) through attitudes toward science and COVID-19 misperceptions. Path analysis results provide empirical support for spillover effects which vary by news outlet.
Moral Beauty During the COVID-19 Pandemic: Prosocial Behavior Among Adolescents and the Inspiring Role of the Media
de Leeuw RNH, van Woudenberg TJ, Green KH, Sweijen SW, van de Groep S, Kleemans M, Tamboer SL, Crone EA and Buijzen M
In this study, we examined whether adolescents helped others during the COVID-19 pandemic and how stories in the media inspired them in doing so. Using an online daily diary design, 481 younger adolescents ( = 15.29,  = 1.76) and 404 older adolescents ( = 21.48,  = 1.91) were followed for 2 weeks. Findings from linear mixed effects models demonstrated that feelings of being moved by stories in the media were related to giving emotional support to family and friends, and to helping others, including strangers. Exposure to COVID-19 news and information was found to spark efforts to support and help as well and keeping physical distance in line with the advised protective behaviors against COVID-19. Moreover, helping others was related to increased happiness. Overall, the findings of this study highlight the potential role of the media in connecting people in times of crisis.
News Framing and Preference-Based Reinforcement: Evidence from a Real Framing Environment During the COVID-19 Pandemic
Arendt F, Forrai M and Mestas M
COVID-19 is a news issue that can be covered from many different angles. When reporting, journalists have to select, accentuate, or exclude particular aspects, which, in turn, may evoke a specific, and possibly constricted, perspective in viewers, a phenomenon termed the news-framing effect. Guided by the reinforcing spiral framework, we conducted a multi-study project that investigated the news-framing effect's underlying mechanism by studying the dynamic of self-reinforcing effects. Grounded in a real-life framing environment observed during the pandemic and systematically assessed via a content analysis (study 1) and survey (study 2), we offer supporting evidence for a preference-based reinforcement model by utilizing a combination of the selective exposure (i.e., self-selected exposure) and causal effects (i.e., forced exposure) paradigms within one randomized controlled study (study 3). Self-selection of news content by viewers was a necessary precondition for frame-consistent (reinforcement) effects. Forced exposure did not elicit causal effects in a frame-consistent direction.
Predicting Public Cooperation Toward Government Actions in the Early Stages of an Influenza Pandemic in the United States: The Role of Authentic Governmental Communication and Relational Quality
Li JY and Lee Y
During a public health crisis, government sector is considered the natural leader for overall preparedness and management efforts. Integrating the literature from public relations and public health disciplines, this study proposes a theoretical model to predict individuals' perceptions, communicative action, as well as their behaviors to follow the governments' instructions in the early stages of the COVID-19 outbreak in the United States. Linking relationship management factors and the framework of the situational theory of problem-solving, the findings of this study demonstrate that authentic communication and relational quality can help increase positive perceptual, attitudinal, and behavioral outcomes desired by governments regarding pandemic management. However, our findings suggested that unproductive uses of authentic governmental communication may create adverse effects on publics' perceptions and interpretations and thus pose potential risks, particularly when a public health issue is significantly politicized. Specifically, this study found that, in the case of the COVID-19 pandemic in which the Trump administration was blamed for lack of planning and halting responses in the fight against the virus, conservatives who believe that the federal government is practicing authentic communication during the pandemic would consider the issue less important and irreverent; meanwhile, they would recognize more barriers to adopt preventive actions. Theoretical and practical implications are discussed.
Media Trust and the COVID-19 Pandemic: An Analysis of Short-Term Trust Changes, Their Ideological Drivers and Consequences in Switzerland
Adam S, Urman A, Arlt D, Gil-Lopez T, Makhortykh M and Maier M
We analyze short-term media trust changes during the COVID-19 pandemic, their ideological drivers and consequences based on panel data in German-speaking Switzerland. We thereby differentiate trust in political information from different types of traditional and non-traditional media. COVID-19 serves as a natural experiment, in which citizens' media trust at the outbreak of the crisis is compared with the same variables after the severe lockdown measures were lifted. Our data reveal that (1) media trust is consequential as it is associated with people's willingness to follow Covid-19 regulations; (2) media trust changes during the pandemic, with trust levels for most media decreasing, with the exception of public service broadcasting; (3) trust losses are hardly connected to ideological divides in Switzerland. Our findings highlight that public service broadcasting plays an exceptional role in the fight against a pandemic and that contrary to the US, no partisan trust divide occurs.
The Effects of Graphic Warning Labels' Vividness on Message Engagement and Intentions to Quit Smoking
Yotam O, Emily B, Maloney EK and Cappella JN
The current study examined the effects of manipulating the level of vividness through the presence of various textual and visual components in the context of tobacco warning labels. An online experiment was conducted (N=2165) to examine whether increasing the vividness of warning labels, using narrative and non-narrative components, increased engagement with the messages, and the subsequent effects of vividness and engagement on intentions to quit smoking. Results showed that more vivid warning labels led to increased engagement, which in turn was linked to increased intentions to quit smoking. Specifically, the indirect effect of vividness on intentions to quit smoking was largely driven by the emotional component of engagement. Indirect effects of cognitive engagement were only apparent at higher levels of vividness.
Intraday News Trading: The Reciprocal Relationships Between the Stock Market and Economic News
Strauß N, Vliegenthart R and Verhoeven P
This study investigates the interdependent relationships between the stock market and economic news in the U.S. context. 2,440 economic tweets from Reuters and Bloomberg published in September 2015 were analyzed within short-term intervals (5 minutes, 20 minutes, and 1 hour) as well as 50 influential Bloomberg market coverage stories distributed via their terminals for the same period of time. Using Vector Auto Regression analyses, it was found that news volume, news relevance, and expert opinion in tweets seem to influence the fluctuation of the Dow Jones Industrial Average (DJI) positively, while economic news appears to respond to market fluctuation with less coverage, including fewer retweets, favorites, updates, or expert opinions conveyed. Inspecting the influential market stories by Bloomberg, the results imply that while Bloomberg terminals provide firsthand information on the market to professionals, tweets rather seem to offer follow-up reporting to the public. Furthermore, given that the effect of economic tweets on the DJI fluctuations was found to be strongest within longer time intervals (i.e., 1 hour), the findings imply that public traders need more time to evaluate information and to make a trading decision than professional investors.
The Effects of Mediated Exposure to Ethnic-Political Violence on Middle East Youth's Subsequent Post-Traumatic Stress Symptoms and Aggressive Behavior
Gvirsman SD, Huesmann LR, Dubow EF, Landau SF, Shikaki K and Boxer P
This study introduces the concept of chronic (i.e., repeated and cumulative) mediated exposure to political violence and investigates its effects on aggressive behavior and post-traumatic stress (PTS) symptoms in young viewers. Embracing the risk-matrix approach, these effects are studied alongside other childhood risk factors that influence maladjustment. A longitudinal study was conducted on a sample of youth who experience the Israeli-Palestinian conflict firsthand ( = 1,207). As hypothesized, higher levels of chronic mediated exposure were longitudinally related to higher levels of PTS symptoms and aggression at peers independently of exposure to violence in other contexts. In the case of aggressive behavior, structural equation analysis (SEM) analyses suggest that, while it is likely there are causal effects in both directions, the bigger effect is probably for exposure to violence stimulating aggression than for aggression stimulating exposure to violence. Both the longitudinal effects on aggression and PTS symptoms were especially strong among youth who demonstrated initially higher levels of the same type of maladjustment. These results support the conceptualization of the relation between media violence and behaviors as "reciprocally determined" or "downward spirals" and highlight the contribution of the risk-matrix approach to the analysis of childhood maladjustment.
Does the Effect of Exposure to TV Sex on Adolescent Sexual Behavior Vary by Genre?
Gottfried JA, Vaala SE, Bleakley A, Hennessy M and Jordan A
Using the Integrated Model of Behavioral Prediction, this study examines the effects of exposure to sexual content on television by genre, specifically looking at comedy, drama, cartoon, and reality programs, on adolescents' sex-related cognitions and behaviors. Additionally, we compared the amount and explicitness of sexual content as well as the frequency of risk and responsibility messages in these four genres. Findings show that overall exposure to sexual content on television was not related to teens' engagement in sexual intercourse the following year. When examined by genre, exposure to sexual content in comedies was positively associated while exposure to sexual content in dramas was negatively associated with attitudes regarding sex, perceived normative pressure, intentions, and engaging in sex one year later. Implications of adolescent exposure to various types of content and for using genre categories to examine exposure and effects are discussed.
Genre-Specific Cultivation Effects: Lagged Associations between Overall TV Viewing, Local TV News Viewing, and Fatalistic Beliefs about Cancer Prevention
Lee CJ and Niederdeppe J
Cultivation theory and research has been criticized for its failure to consider variation in effects by genre, employ appropriate third-variable controls, and determine causal direction. Recent studies, controlling for a variety of demographic characteristics and media use variables, have found that exposure to local television (TV) newscasts is associated with a variety of problematic "real-world" beliefs. However, many of these studies have not adequately assessed causal direction. Redressing this limitation, we analyzed data from a two-wave national representative survey which permitted tests of lagged association between overall TV viewing, local TV news viewing, and fatalistic beliefs about cancer prevention. We first replicated the original cultivation effect and found a positive association between overall TV viewing at time 1 and increased fatalistic beliefs about cancer prevention at time 2. Analyses also provided evidence that local TV news viewing at time 1 predicts increased fatalistic beliefs about cancer prevention at time 2. There was little evidence for reverse causation in predicting changes in overall TV viewing or local TV news viewing. The paper concludes with a discussion of theoretical and practical implications of these findings.
The Influence of Youth Music Television Viewership on Changes in Cigarette Use and Association with Smoking Peers: A Social Identity, Reinforcing Spirals Perspective
Slater MD and Hayes AF
Prior research has found strong evidence of a prospective association between R movie exposure and teen smoking. Using parallel process latent-growth modeling, the present study examines prospective associations between viewing of music video channels on television (e.g., MTV and VH-1) and changes over time in smoking and association with smoking peers. Results showed that baseline viewing of music-oriented channels such as MTV and VH-1 robustly predicted increasing trajectories of smoking and of associating with smoking peers, even after application of a variety of controls including parent reports of monitoring behavior. These results are consistent with the arguments from the reinforcing spirals model that such media use serves as a means of developing emergent adolescent social identities consistent with associating with smoking peers and acquiring smoking and other risk behaviors; evidence also suggests that media choice in reinforcing spiral processes are dynamic and evolve as social identity evolves.
Automatically-Activated Attitudes as Mechanisms for Message Effects: The Case of Alcohol Advertisements
Goodall CE and Slater MD
Alcohol advertisements may influence impulsive, risky behaviors indirectly, via automatically-activated attitudes toward alcohol. Results from an experiment in which participants were exposed to either four alcohol advertisements, four control advertisements, or four drunk driving public service advertisements, suggested that alcohol advertisements had more measurable effects on implicit, than on explicit attitude measures. Moreover, there were significant indirect paths from alcohol advertisement exposure through automatically-activated alcohol attitudes on willingness to engage in risky alcohol-related behaviors, notably drinking and driving. A mechanism that may explain how these advertisements activate automatic, non-deliberative alcohol attitudes was investigated. Associative evidence was found supportive of an evaluative conditioning mechanism, in which positive responses to an alcohol advertisement may lead to more positive automatically-activated attitudes toward alcohol itself.
The Role of Communication with Friends in Sexual Initiation
Busse P, Fishbein M, Bleakley A and Hennessy M
This study identifies a theoretical mechanism through which communication with friends about sex influences sexual initiation in a sample of adolescents. The Integrative Model was used to assess the effect of attitudes, normative pressure and self efficacy on intentions to have sex in a sample of virgin adolescents. Results show that the constructs of the theory partially mediated the effect of communication with friends on subsequent sexual initiation. The effect of communication with friends on sexual initiation was not different for males and females. Overall, the results suggest how conversations with friends about sex influence adolescents' intentions to initiate sexual intercourse, which in turn influence subsequent sexual initiation.
Language discrimination of general physicians: AIDS metaphors used in the AIDS crisis
Norton R, Schwartzbaum J and Wheat J